Breaking Free From Planning Rigidity: HEINEKEN’s Shift to Flexibility and Smarter Trade-Offs
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ORTEC is proud to participate in this upcoming webinar hosted by AIMMS, featuring HEINEKEN’s journey toward more agile, scalable planning. Discover how ORTEC helped unlock flexibility and smarter decision-making across HEINEKEN’s global supply chain.
ORTEC & Heineken at the AIMMS webinar
Empowering planners with flexible, explainable optimization
Even the most advanced planning tools can fall short when agility is needed. In this session, HEINEKEN shares how they moved beyond rigid systems and Excel-driven processes to build a scalable, scenario-based planning environment with support from ORTEC and AIMMS.
Meet the Speaker
Sander Vlot, VP Center of Excellence Data Science & Consulting at ORTEC, will share how ORTEC helped HEINEKEN move from rigid planning systems to scalable, scenario-based decision support.
What you’ll learn:
- How HEINEKEN turned business logic into scalable optimization apps
- How ORTEC helped define and guide the transformation journey
- How planners now run scenarios without coding or math expertise
- How centralized planning enables faster, smarter decisions
Why attend?
This webinar offers a behind-the-scenes look at a successful collaboration between HEINEKEN, ORTEC, and AIMMS and how it’s reshaping planning across borders.
